We all know the power of video to capture people’s minds. The popularity of TikTok video has made other social media apps to consider this medium. Thus, you can see the introduction of stories, IGTV, live videos on Facebook, and Instagram also. TikTok video is getting shared on other social media platforms, thereby making it more popular. TikTok being an action-oriented app triggers more audience engagement. This app has around 800 million active users across the globe with a high engagement rate making it a very efficient digital marketing tool.
Unlike other social media platforms, TikTok is more about video posts. So, while you need to create your brand image on this app you need great ideas and good quality TikTok videos.
It is certainly not easy to build a strong TikTok profile with a huge number of followers and engagements. The competition here is quite high and hard to beat. In order to gain high engagements for businesses, the proficient digital marketing agency Malaysia is using a few tips and tricks, that works wonder and might not be known to common users.
TikTok is a video-driven app, so it is highly essential along with creative ideas you create a good quality video.
Here we are listing you some of the amazing video editing apps applicable for TikTok videos, to enhance the video quality and make it more appealing.
In-Built TikTok Video Editing Tool
The users can record, edit, and upload their TikTok video posts directly from the app. The app has its own basic video editing tool which is quite powerful enough to make your videos look good.
How to Shoot a TikTok video directly from the app?
- Click on the + sign icon present at the bottom of the app’s home screen.
- To start recording click on the red-colored Video button from the Shooting page.
- If you want to add music or sound to your video, tap on the Sound button.
- You may choose a song or sound effect as suitable to your video.
Apart from these, you can control the playback speed, activate beauty mode, edit with filters and effects to enhance your video. You can also apply stickers, layers, text, sound effects, trim post-recording of the video. The in-built app comes with many tools that are quite good enough for video editing, but still, if you want some additional features you can use the upload button to post TikTok videos edited from other apps. A few of them are mentioned below.
This is one of the most widely used video editing tools for iPhone, iPad, MacBook users. You need not have professional editing skills to use this. iMovie comes with 14 trailer templates and 8 themes to combine multiple clips and also add a soundtrack for the same.
This app also allows you to access tools to cut or trim your clips, create PIP or screen effects, record voiceovers to make your TikTok video more appealing.
- Free in the app store and easy to use.
- Rich music and audio effect library collection.
- Trailer templates and themes are customizable.
- Cannot add your own music to the video.
- Some advanced video editing features are missing.
This video editing tool is for both Android and iOS platforms and very easy to use. This video editing tool is designed to be quite user-friendly making non-professional edit videos like a pro. Adobe Rush comes with features like applying colors, filters, gradient effects, adjusting the video aspect ratio. If you want to make your TikTok video more lively use the motion graphic templates feature of Adobe Rush.
Apart from these, other features are shadowing, layering, vibrance, exposure adjustment that can be used to add a depth effect to the video. Though the app is free to use many of its features are paid and need to subscribe on a monthly or annual basis to get unlimited cloud storage.
- Videos can be shared directly to TikTok from Adobe Rush
- Cross-platform availability
- Adobe’s professional video editing software products are quite compatible with this app.
- The app is restricted to some parts of the world.
- The free version allows a maximum of 3 videos export per month.
InShot Video Editor
This app enables you to process video footage and share it directly on TikTok and other social media platforms. This is applicable for both iOS and Android devices to perform basic editing tasks.
You can cut or trims your TikTok videos, adjust playback speed, join in multiple clips, add visual and audio effects. Most importantly it allows you to import your own music to your video. Though you will not find an audio library for royalty-free music options here.
- Easy to share on different social media platforms.
- Comes with a versatile set of video editing tools
- You can sync your audio and video effortlessly.
- The videos created by the free version of the app will have their watermark.
- The app is ad prone, you need to purchase it to remove ads.
Timbre is android compatible video editing tool, and mostly works on cutting and trimming video clips. The TikTok users who struggle with cutting and removing audio or video parts this is just designed for this task. You can also create beautiful Gif TikTok videos or stickers.
Some more features of Timbre are compressing video, reducing video size, text layering, adding visual effects, brightness, and contrast adjustment.
- Capable of supporting all common audio and video file formats
- The tool is equipped with audio and video converters
- Easy to handle and adjust video and audio playback speed.
- Lack of built-in audio library.
- You cannot preview a video before exporting.
Funimate is very much applicable for creating TikTok videos and fits in both android and iOS devices. You can add transitions between two clips and can also add real-time audio effects to the video. It comes with more than 100 visual effects and also allows you to create your own effect, thus making it the best video editing tool for TikTok.
The app makes it more exciting for users with daily challenges. You may also gain TikTok followers from the Funimate community by participating in these challenges. To get access to all the app features you would have to make an in-app purchase.
- You can get a broad spectrum of visual effects
- A variety of transitions are available to choose from.
- Direct video sharing to social media platforms is very easy.
- Need to bear with the watermark for the free version.
- The color grading option is not available.
Now that you know about these apps start creating excellent TikTok videos for the next post. If you approach any digital marketing Malaysia agency for your brand promotion, make sure TikTok is included in the social media marketing campaign. The popularity of the TikTok app will continue to grow, due to its powerful engagement capability.
Brand promotion is mostly about raising awareness among the target group and engaging them well. Both of these can be productively done by posting quality videos. Get prepared to be the next TikTok star with good content and high-quality video.
Know something more about TikTok, read about the 8 Lesser-Known Yet Important Features Of TikTok.